At MindLabs, we believe in the power of immersive technologies to understand and improve the world. That's why we have the IX Lab where you have access to immersive content, IX platforms, hardware such as VR headsets, good infrastructure with powerful GPUs and other fundamental technologies. Exactly those IX tools needed to experiment with new applications.
Immersive experiences excite your senses and immerse you in an alternate, partially or fully digital reality. The intense experience makes this reality feel lifelike, opening up new worlds and possibilities. The umbrella term Immersive Experiences (IX) encompasses multiple technologies, including Virtual Reality (VR), Augmented Reality (AR), Mixed Reality (MR) and eXtended Reality (XR). Although VR glasses offer the ultimate immersive experience, more and more IX experiences are taking place on monitors, tablets and smartphones.
The IX Lab is available for co-creation between MindLabs partners. Together we develop prototypes with which we can experiment in, for example, media, healthcare and education. In an iterative process, in which we develop, test and refine, we explore how we can add value to society with Immersive Experiences.
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